Communications Toolkit

With broad expertise in web, social media, graphic design, print, photography, media relations and more, the Communication & Marketing team knows how to feature the people, events and initiatives that make Worcester State exceptional.

What We Do

Capabilities

• Communication strategy & planning
• Editorial services
• Creative services
• Web development
• Multichannel marketing
• Analytics

Our Work

• Manage the University website, Worcester.edu, which highlights key initiatives, including Admissions, Academics, Campus Life, and more;
• Manage the University’s official social media accounts on Facebook, Twitter, LinkedIn, and Instagram;
• Incorporate communications solutions to address institutional priorities across a range of channels;
• We produce external communications, such as the Worcester State Magazine, which highlights the distinctive Worcester State experience as well as alumni accolades;
• We manage communication tools such as the University’s YouTube channel.